{"id":113056,"date":"2022-06-29T00:00:00","date_gmt":"2022-06-29T00:00:00","guid":{"rendered":"https:\/\/nursingstudybay.com\/2022\/06\/29\/bus306-task-1-information-session\/"},"modified":"2022-06-29T00:00:00","modified_gmt":"2022-06-29T00:00:00","slug":"bus306-task-1-information-session","status":"publish","type":"post","link":"https:\/\/www.studyproessays.com\/help\/bus306-task-1-information-session\/","title":{"rendered":"BUS306 [Task 1 Information Session]"},"content":{"rendered":"<p>BUS306 [Task 1 Information Session]<br \/>\nAssessment details<br \/>\n\u2022 Due: Friday of Week 8 by 5pm<br \/>\n\u2022 Weighting : 50%<br \/>\n\u2022 Format: Word Document or PDF<br \/>\n\u2022 Type\/ Product: Portfolio<br \/>\n\u2022 Length\/Duration: 1,250 words<br \/>\n\u2022 Individual task<br \/>\nQUESTION<br \/>\nThe goal of this is to explore professional job trends and career opportunities in your employment area of interest and create a professional portfolio. Your digital professional portfolio will contain the following:<br \/>\na) An outline of your professional strengths and weaknesses<br \/>\nb) Research of current booming industries and growing job clusters\/job vacancies in the market<br \/>\nc) Showcase a professional portfolio for yourself in the appendices<br \/>\nd) Discuss your strategy for managing your digital reputation<br \/>\nThis task is being used for measuring assurance of learning towards Association to Advance Collegiate Schools of Business (AACSB) accreditation. The following Program Competency will be assessed:<br \/>\nPC1.3: Demonstrate digital literacy skills for communication and information sharing in a business context<br \/>\nSUGGESTED STRUCTURE<br \/>\nThis task requires the submission of a 1,250 word report. How you structure your report is up to you but make sure you focus on the following key areas:<br \/>\nSECTION 1. Introduction [approx. 50 words]<br \/>\nSECTION 2. Exploration of professional job trends in your employment area of interest (2x Job vacancies analysed) [approx. 150 words]<br \/>\nSECTION 3. My professional brand identity [approx. 500 words]<br \/>\nSECTION 4. My digital assets: Justification of your choice of digital tools for your professional portfolio [approx. 250 words]<br \/>\nSECTION 6. Strategy for online reputation management [approx. 250 words]<br \/>\nSECTION 7. Conclusion [approx. 50 words]<br \/>\nSECTION 8. Reference List<br \/>\nAPPENDIX. Include website links to your digital portfolio and\/or screenshots (i.e., provide evidence of your digital assets)<br \/>\nYou MUST include evidence of:<br \/>\n\u2022 An elevator pitch (video or script),<br \/>\n\u2022 Evidence of a resume,<br \/>\n\u2022 A cover letter,<br \/>\n\u2022 Screenshot of your LinkedIn account,<br \/>\n\u2022 Any professional bodies you have joined (or plan to join), and<br \/>\n\u2022 A mock interview (video or script of Approximately 5 &#8211; 10 questions and answers)<br \/>\nEXAMPLE CASE STUDY<br \/>\nMichael is a student of BUS306 and has aspirations to work in the fashion industry. He is studying a Commerce degree majoring in Marketing. He is not sure what direction he is wanting to take post graduation but definitely wants to work in Fashion. Doing what exactly, he isn&#8217;t quite sure.<br \/>\nWhile researching ideas for his assignment he gets distracted on Youtube. 40 minutes later, the next video that appears in the suggestions is one about fashion and style from someone called Tom Ford.<br \/>\nHe has never heard of him but watches the short video<br \/>\n<iframe loading=\"lazy\" title=\"Who is the Tom Ford Customer? | CNBC Conversations\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/btlgsKIvN0M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\nThe next youtube video suggestion shows that Tom has been on Jimmy Kimmel&#8230;and he&#8217;s also a film director. Research his Wikipedia page you find out has worked as the creative director for Gucci and<br \/>\nYves Saint Laurent. He is also currently the Chairman of the board of the Council of Fashion Designers of America. He has quite the resume.<br \/>\n<iframe loading=\"lazy\" title=\"Tom Ford Has Many Talents\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/v95oG52oGW8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\nMichael continues to research Tom Ford&#8217;s story to figure out his path to success and finds another video from the CNBC interview. Tom&#8217;s undergraduate degree was in architecture but he get his first job in Fashion in New York. And on his first day he didn&#8217;t even know\u00a0 <a href=\"https:\/\/www.studyproessay.com\/business-writing-services\/\" target=\"_blank\" rel=\"noopener\">Australia essay writers<\/a> how to design a garment; he was hired because the boss said he had nice hands. He soon figured out that designing dresses was very similar to architecture&#8230;<br \/>\n<iframe loading=\"lazy\" title=\"Tom Ford&amp;apos;s Path To Success | CNBC\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/g03cbeohn_w?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\nMichael visits seek.com.au and searches fashion jobs in Australia and the following ads appear.<br \/>\nThe first job posting says they are looking for -an energetic, hardworking full-time brand manager. This role is ideal for someone who thrives across fashion and sales and is ready to grow and flourish in their career.<br \/>\nWhat we&#8217;re looking for in you:<br \/>\nIf you are creative, known to think outside the box and are passionate about the fashion industry, this could be the role you\u2019ve been looking for.<br \/>\nOur ideal candidate will have:<br \/>\n\u2022 fashion industry experience including product purchasing and sales skills<br \/>\n\u2022 the ability to manage a wide range of stakeholders and relationships including department stores, major fashion retailers, online retailers and boutiques<br \/>\n\u2022 experience working with larger retailers and chain groups would be an advantage<br \/>\n\u2022 experience in managing a large range of sales representatives Australia wide and overseas<br \/>\n\u2022 experience in identifying new audiences and customers and strategies of how to attract and retain existing customers to drive sales growth<br \/>\n\u2022 excellent communication skills both in and outside the business including with our in-house production team<br \/>\n\u2022 a team player with expert attention to detail and fantastic organisational skills<br \/>\n\u2022 the ability to Help with design and product development<br \/>\n\u2022 experiencing reporting on sales performance, interpreting data and great computer skills<br \/>\n\u2022 a current drivers license and a car<br \/>\nYou scan through the second ad to see if it requires similar skills and\/or experience:<br \/>\n-What we\u2019re looking for?<br \/>\nWe are now seeking an experienced Womenswear Apparel Graphic Designer to join the team. This is an exciting opportunity to further develop your graphic design experience with Australia\u2019s most iconic retailer and have your graphics bought by customers Australia-wide.<br \/>\nThis role will see you:<br \/>\n\u2022 Working collaboratively with your fellow designers across all of apparel, as well as our amazing buyers and planners;<br \/>\n\u2022 researching and developing product from concept to final sign off.<br \/>\n\u2022 production of artwork for overseas manufacturers<br \/>\n\u2022 working to our Critical Path Tom has appeared on Jimmy Kimmel Live!&#8230;and he&#8217;s also a film director, according to the following YouTube video recommendation. You may learn more about him through his Wikipedia website, where you will discover that he has worked as the creative director for Gucci and Yves Saint Laurent. Furthermore, he serves as Chairman of the Board of Directors for the Council of Fashion Designers of America. He has an impressive list of accomplishments.<br \/>\n<iframe loading=\"lazy\" title=\"Tom Ford Has Many Talents\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/v95oG52oGW8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\nMichael continues his investigation into Tom Ford&#8217;s life in order to determine his road to success, and he comes across another footage from the CNBC interview. Tom had his bachelor&#8217;s degree in architecture, but he landed his first job in the fashion industry in New York. And he didn&#8217;t even know how to design a garment on his first day; he was employed solely on the basis of the boss&#8217;s observation that he had good hands. He quickly realized that making garments was extremely comparable to the field of building&#8230;<br \/>\nhttps:\/\/youtu.be\/g03cbeohn w<br \/>\nWhen Michael goes to seek.com.au and looks for fashion jobs in Australia, the following advertisements display on his screen.<br \/>\nAccording to the original job posting, they are looking for a full-time brand manager who is dynamic and diligent. This position is great for someone who enjoys working in the fashion and sales industries and who is looking to advance and prosper in their career.<br \/>\nWhat we&#8217;re searching for in a candidate is the following:<br \/>\nIf you are creative, have a reputation for thinking outside the box, and have a strong interest in the fashion sector, this could be the position you&#8217;ve been looking for.<br \/>\nOur ideal applicant will possess the following characteristics:<br \/>\n\u2022 experience in the fashion industry, including product purchasing and sales skills; the ability to manage a diverse range of stakeholders and relationships, including department stores, major fashion retailers, online retailers, and boutiques; previous experience working with larger retailers and chain groups would be an advantage; and previous experience in managing a large number of sales representatives, both domestically and internationally.<br \/>\n\u2022 experience in identifying new audiences and customers and strategies of how to attract and retain existing customers to drive sales growth \u2022 excellent communication skills both in and outside the business including with our in-house production team \u2022 a team player with expert attention to detail and fantastic organisational skills \u2022 the ability to Help with design and product development \u2022 experiencing reporting on sales performance, interpreting data and great computer skills \u2022 a current drivers license and a car<br \/>\nYou look at the second ad to see whether it requires any of the same abilities and\/or experience as the first:<br \/>\n&#8211;<br \/>\nWhat exactly are we looking for?<br \/>\nWe are currently looking for an experienced Womenswear Apparel Graphic Designer to join our growing team of designers. This is a fantastic opportunity to further expand your graphic design experience while working with Australia&#8217;s most iconic company and having your designs purchased by customers all around the country. &#8211;<br \/>\nThis role will see you: \u2022 Working collaboratively with your fellow designers across all of apparel, as well as our amazing buyers and planners; \u2022 researching and developing product from concept to final sign off.<br \/>\n\u2022 creation of artwork for export to foreign manufacturers; and adherence to our Critical Path.<br \/>\nAbout You<br \/>\nYour success in this role will be measured by your ability to ensure speed to market and product differentiation from competitors. Your background in apparel graphic design and exposure to garment drawings, textile yardages and placements will be integral to your success.<br \/>\nStrong working knowledge of Adobe Illustrator CS and Adobe Photoshop CS will give you the ideal background to excel in this position. Your ability to develop effective working relationships internally and externally will Help with your ability to influence and negotiate your strong understanding of market trends.<br \/>\n&#8212;<br \/>\nUsing the above information, Michael feels confident he can write SECTION 2 of his assignment:<br \/>\nSECTION 2. Exploration of professional trends in your employment area of interest (2x Job vacancies analysed)<br \/>\n&#8212;<br \/>\nAfter completing Section 2 he focuses on Section 3:<br \/>\nSECTION 3. Your professional brand identity<br \/>\nHe types -professional brand identity- into Google and finds quite a few resources.<br \/>\nResource 1: Kunsman, T (2020) Why you need to a develop a powerful personal brand identity at work. https:\/\/everyonesocial.com\/blog\/personal-brand-identity\/<br \/>\nAccording to Kunsman (2020) there are six reasons why you need a personal brand identity:<br \/>\nShowing Value. -Employees can create impressive social media profiles to showcase their ability, connections, and interest.-<br \/>\nBuilding Self-Awareness. -Personal branding allows you to show what matters to YOU. Your brand image becomes about the skills and interests you have and are interested in, not what your job or environment might have dictated. If you\u2019re lucky, your job and your interests will intersect.- Improving Visibility. -Use social media as an opportunity to brand yourself, show professionalism, and prove a value in the industry. This visibility could result in unexpected opportunities or a professional advantage down the road.-<br \/>\nEstablishing and Achieving Goals. -A personal brand helps determine who you are and where you are going. Your branding identity will help you consider how you define your current place and where you want to be in the near-distant future.-<br \/>\nCareer Advancement<br \/>\nIncrease Exposure for Your Employer<br \/>\nThe article also the emphasises 9 ways to Develop Your Personal Brand Identity Through Social, suggesting that people with strong and well defined personal brands are more likely to access great opportunities. People with well defined brands stick in people\u2019s minds and are the first considered when someone needs an expert in their field. This is known as top-of mind awareness. Micheal thinks that for a lot of people, when they think of fashion, Tom Ford is top of mind. Maybe one day, down the track Michael will get there. But it all begins with clear articulation of his brand identity&#8230;Michael researches how to do this and finds this article<br \/>\nRESOURCE 2: Wheeler, K (2021) How to Develop a Unique (&amp; Memorable) Brand Identity in 2021.<br \/>\nRetrieved from https:\/\/blog.hubspot.com\/agency\/develop-brand-identity<br \/>\nSECTION 4 HINTS and TIPS<br \/>\nSECTION 4. My digital assets: Justification of your choice of digital tools for your professional portfolio [approx. 250 words]<br \/>\n1 &#8211; Source: https:\/\/www.forbes.com\/sites\/jacquelynsmith\/2013\/04\/26\/why-every-job-seeker-should-have-a-personalwebsite-and-what-it-should-include\/?sh=2bce9ef4119e Link to the article:<br \/>\nIn this section make sure you justify your decision. You may consider creating a table to EVALUATE the digital tools available to you, and the benefits\/costs of each.<br \/>\nFINAL HINTS<br \/>\nTHE ELEVATOR PITCH<br \/>\nAn elevator pitch is a rehearsed commercial of how you sell yourself! My advice, keep it simple..<br \/>\n<iframe loading=\"lazy\" title=\"30-Second Elevator Pitch\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/pE7DRTxr7yo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\nMOCK INTERVIEW<br \/>\n\u2022 Submit a video or script of an interview.<br \/>\n\u2022 You can complete this by yourself, or work with another student.<br \/>\n\u2022 There will be two roles<br \/>\n1: the interviewer asking the questions (5 to 10 questions)<br \/>\n2: you, the person being interviewed.<br \/>\nBelow are links to 3 video guides on mock interviews, the first two are mock interviews, the third gives an example of questions that could be asked.<br \/>\n<iframe loading=\"lazy\" title=\"Job Interview Simulation and Training - Mock Interview\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/srw4r3htm4U?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\n<iframe loading=\"lazy\" title=\"TOUGH Mock Interview - Job Interview Simulation and Training\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/90enTuzVXUU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\n<iframe loading=\"lazy\" title=\"TOP 7 Interview Questions and Answers (PASS GUARANTEED!)\" width=\"1200\" height=\"900\" src=\"https:\/\/www.youtube.com\/embed\/umQKkcBPL08?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BUS306 [Task 1 Information Session] Assessment details \u2022 Due: Friday of Week 8 by 5pm \u2022 Weighting : 50% \u2022 Format: Word Document or PDF\u2026<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7316,7318,7317,7315,7319,7321],"tags":[642,618,8825,576,116,631,19,643,473,633,630,628,450,597,594,626,635,574,622,624,620,621,619,623,617,625,627,634,629,632,644,645,42,66],"class_list":["post-113056","post","type-post","status-publish","format-standard","hentry","category-best-dissertation-writers-uk","category-british-dissertation-writers","category-dissertation-help-online","category-dissertation-writing-services-uk","category-help-with-dissertation-writing","category-uk-dissertation-help","tag-apps-that-write-essays-for-you-free","tag-assignment-writing-services-in-usa","tag-bes","tag-best-dissertation-writing-services","tag-best-essay-writing-service","tag-best-paper-writing-services","tag-best-research-paper-writing-services-in-usa","tag-best-website-to-write-my-essay","tag-cheap-essay-writing-service","tag-cheap-research-paper-writing-service","tag-college-paper-writing-service","tag-dissertation-help-online","tag-dissertation-writing-services","tag-dissertation-writing-services-illegal","tag-dissertation-writing-services-near-me","tag-dissertation-writing-services-usa","tag-essay-writing-service","tag-free-dissertation-writing-services","tag-homework-essay-writer","tag-homework-essay-writer-free","tag-homework-help-global","tag-homework-help-services","tag-homework-help-usa","tag-homework-writing-help","tag-homework-writing-service","tag-legit-research-paper-writing-services","tag-legitimate-dissertation-writing-services","tag-research-paper-writer-online-free","tag-research-paper-writing-services-online","tag-research-paper-writing-websites","tag-write-my-essay-for-me-cheap","tag-write-my-essay-for-me-tik-tok","tag-write-my-essay-free","tag-write-my-paper"],"_links":{"self":[{"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/posts\/113056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/comments?post=113056"}],"version-history":[{"count":0,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/posts\/113056\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/media?parent=113056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/categories?post=113056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/tags?post=113056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}