{"id":91676,"date":"2022-04-24T00:00:00","date_gmt":"2022-04-24T00:00:00","guid":{"rendered":"https:\/\/nursingstudybay.com\/2022\/04\/24\/marketing-management-essay-2\/"},"modified":"2022-04-24T00:00:00","modified_gmt":"2022-04-24T00:00:00","slug":"marketing-management-essay-2","status":"publish","type":"post","link":"https:\/\/www.studyproessays.com\/help\/marketing-management-essay-2\/","title":{"rendered":"Marketing Management ESSAY"},"content":{"rendered":"<p>Reflection and Discussion Forum Week 4 (your nursing study bay)<br \/>\nReflection and Discussion Forum Week 4 (your nursing study bay)Assigned Readings:Chapter 9. Pricing.Chapter 10. Channels of Distribution.Initial Postings: Read and reflect on the assigned readings for the week. Then post what you thought was the most important concept(s), method(s), term(s), and\/or any other thing that you felt was worthy of your understanding in each assigned textbook chapter.Your initial post should be based upon the assigned reading for the week, so the textbook should be a source listed in your reference section and cited within the body of the text. Other sources are not required but feel free to use them if they aid in your discussion.Also, provide a graduate-level response to each of the following questions:<\/p>\n<p>Lawyers are changing their pay structures. It used to be that they would bill hourly (top dollar for top lawyers, less experienced helpers had cheaper rates). Now they\u2019re beginning to price like consultants\u2014per project ( help with nursing paper writing from experts with MSN &#038; DNP degrees). Thus they must begin assessing the value-added to the client firm of the legal expertise and Helpance. What advice would you give a law firm to proceed fairly and profitably?<br \/>\nGo online and compare three franchises (e.g., franchise.org, americasbestfranchises.com, or whichfranchise.com). Choose two franchises in the same industry (e.g., fast food) and the third franchise from another industry (e.g., hair cutting). Make a table to report the fee structures (upfront, continued licensing), as well as benefits touted for franchisees of each franchise system. What would tempt you to pitch in with some friends and buy a franchise when you finish your degree?<br \/>\n[Your post must be substantive and demonstrate insight gained from the course material. Postings must be in the student&#8217;s own words &#8211; do not provide quotes!] [Your initial post should be at least 450+ words and in APA format (including Times New Roman with font size 12 and double spaced). Post the actual body of your paper in the discussion thread then attach a Word version of the paper for APA review]<\/p>\n<p>Activity 4 &#8211; Article Critique Assignment<br \/>\nIn this assignment, you are to critically read and evaluate a scholarly article\u2019s strengths, weaknesses, and contributions to the study field. Learning how to critique a journal article has several benefits, including preparing you for publishing in the future and keeping you current on the literature in your field of study. The practical application is developing the ability to look at research within your organization and industry with a knowledgeable, critical eye. The University of the Cumberlands (UC) Library subscribes to many journals and provides you access to appropriate collections to support this assignment. Using the UC Library, locate and review the following peer-reviewed articles: Lim, L. G., Tuli, K. R., &amp; Grewal, R. (2020). Customer satisfaction and its impact on the future costs of selling. Journal of Marketing, 84(4), 23-44.Melumad, S., &amp; Meyer, R. (2020). Full Disclosure: How Smartphones Enhance Consumer Self-Disclosure. Journal of Marketing, 84(3), 28-45.Wies, S., Hoffmann, A. O. I., Aspara, J., &amp; Pennings, J. M. (2019). Can advertising investments counter the negative impact of shareholder complaints on firm value?. Journal of Marketing, 83(4), 58-80.Liu, Y., Shankar, V., &amp; Yun, W. (2017). Crisis management strategies and the long-term effects of product recalls on firm value. Journal of Marketing, 81(5), 30-48.Bleier, A., Harmeling, C. M., &amp; Palmatier, R. W. (2019). Creating effective online customer experiences. Journal of marketing, 83(2), 98-119. Following your review, choose one article from this list; critically evaluate the article\u2019s strengths, weaknesses, and contribution to the study field using the outline below as a guide: Cover page<\/p>\n<p>The cover page will include:<br \/>\nArticles Title and Author (s)<br \/>\nName of Journal (s)<br \/>\nDate of publication<br \/>\nYour name<br \/>\nExecutive Summary<\/p>\n<p>Summarize the significant aspects of the entire article, including:<br \/>\nThe overall purpose and general area of study of the article.<br \/>\nThe specific problem being addressed in the study.<br \/>\nThe main findings of the article.<br \/>\nLiterature Review<\/p>\n<p>Briefly summarize the overall themes presented in the Literature Review.<br \/>\nWas the literature review applicable to the study, current and thorough?<br \/>\nWere there gaps in the literature review?<br \/>\nData Analysis<\/p>\n<p>Identify the methodology used: qualitative, quantitative, mixed? Was the chosen methodology appropriate for the study? Why or why not?<br \/>\nDid the data analysis prove or disprove the research questions? Explain.<br \/>\nResults\/Conclusion<\/p>\n<p>In this section, you will address the following:<br \/>\nDescribe the article\u2019s relevance to the field of knowledge.<br \/>\nOutline the strengths and weaknesses of the article. Be specific.<br \/>\nBased on the article, what future research do you think needs to be accomplished in this area?<br \/>\nWhat are your key points and takeaways after analyzing the article?<br \/>\nProper APA in-text citation must be used. The review is to be word-processed double spaced, not less than two pages, and no more than five pages in length. Paper length does not include the cover page, abstract, or references page(s).<\/p>\n<p>&#8212;-<\/p>\n<p>Week 4 (your nursing study bay) of the Reflection and Discussion Forum<br \/>\nWeek 4 (your nursing study bay) of the Reflection and Discussion Forum<br \/>\nChapter 9: Pricing is one of the assigned readings.<br \/>\nChapter 10: Distribution Channels<br \/>\nInitial Publications: Read the required texts for the week and reflect on them. Then, in each allocated textbook chapter, write down what you believed were the most significant concept(s), method(s), term(s), and\/or anything else you thought was worth knowing. The textbook should be a source included in your reference section and cited within the body of the text because your first post should be based on the prescribed reading for the week. Other sources aren&#8217;t essential, but they&#8217;re welcome if they help you with your debate. Also, respond to each of the following questions at a graduate level:<\/p>\n<p>Lawyers&#8217; wage arrangements are shifting. It<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reflection and Discussion Forum Week 4 (your nursing study bay) Reflection and Discussion Forum Week 4 (your nursing study bay)Assigned Readings:Chapter 9. Pricing.Chapter 10. Channels\u2026<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[479,537,172,478],"tags":[1400,613,142,7594,1394,7598,7595,7593,7597,7599,7601,7590,7596,133,7655,7656,7591,7592],"class_list":["post-91676","post","type-post","status-publish","format-standard","hentry","category-nursing-course-hero","category-nursing-essay-pro","category-nursing-study-bay","category-nursing-study-pool","tag-best-custom-essay-writing-services","tag-best-dissertation-writing-services-uk","tag-best-online-essay-writing-services","tag-cheap-custom-essay-writing-services","tag-custom-research-paper-writers","tag-custom-research-papers-writing-service","tag-essay-writer-websites","tag-essay-writing-service-quality-cheap","tag-free-research-paper-writing-service","tag-help-me-write-a-research-paper","tag-i-need-help-with-my-dissertation","tag-professional-dissertation-writing-service","tag-quick-essay-writing-service","tag-research-paper-writing-service-cheap","tag-service-writing-my-essay-write-custom","tag-someone-to-write-my-paper","tag-top-rated-dissertation-writing-services","tag-top-uk-dissertation-writing-services"],"_links":{"self":[{"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/posts\/91676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/comments?post=91676"}],"version-history":[{"count":0,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/posts\/91676\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/media?parent=91676"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/categories?post=91676"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.studyproessays.com\/help\/wp-json\/wp\/v2\/tags?post=91676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}