This Week\u2019s Discussion Post
\nFor this week\u2019s discussion, please respond to the following:<\/p>\n
Complete the Marketing Vehicles Table, identifying the marketing vehicles you will use to reach your customers.
\nBe sure to include the cost of each marketing vehicle.
\nAdd any additional notes under the table.
\nDelete the italicized examples.
\nMarketing Vehicles TableMarketing VehicleFrequencyCost\/Month<\/p>\n
Example 1<\/p>\n
Social Media: Facebook and Instagram<\/p>\n
2\u20133 times per week$600 per month<\/p>\n
Example 2<\/p>\n
TV Stations: Local Station, WTC<\/p>\n
1 time per week$1,000 per month<\/p>\n
Example 3<\/p>\n
Free Samples<\/p>\n
2 events$500 per month<\/p>\n
Copy and paste the Marketing Vehicles Table into the discussion area.
\nComplete the Setup worksheet in the Business Plan Financials Excel Template according to the instructions in the guidelines.
\nSnack Food Company Guidelines [PDF].
\nCompany of Your Choice Guidelines [PDF].
\nInput the marketing vehicles\u2019 costs into the appropriate areas of the Marketing Budget worksheet in the Business Plan Financials Excel Template.
\nAttach the entire Business Plan Financials Excel Template to the discussion thread before clicking Submit.
\nPost at least one substantive comment to another student\u2019s post.<\/p>\n
Notes
\nTextbook Chapter 10, \u201cMarketing Plan & Sales Strategy,\u201d pages 163\u2013194, provides additional detail about this topic (sample nursing essay examples by the best nursing assignment writing service).
\nYou will use the:
\nMarketing vehicles information from this post in your Week 5 assignment, Marketing Plan and Budget.
\nInformation from the Setup and Marketing Budget worksheets in Section 2 of your Week 5 assignment.
\nIf you are new to Excel, you may want to view these LinkedIn Learning courses on working with Excel. These courses focus on performing data entry in Excel.
\nBuild Your Foundation in Excel [Video].
\nGetting Started With Microsoft Excel [Video].
\nYou may also find these LinkedIn Learning courses on how to interpret a business\u2019s financials useful:
\nFinance Essentials for Small Business [Video].
\nFinance for Non-Financial Managers [Video].
\nFinance Foundations for Solopreneurs [Video].
\nYou may also find Stephanie Morrow’s article on how to set up a marketing budget, Cost of Marketing: What Is the Average Budget?, helpful to complete this discussion and your Week 5 assignment.<\/p>\n
This Week’s Discussion Thread
\nPlease respond to the following questions for this week’s discussion:<\/p>\n
Fill out the Marketing Vehicles Table with the marketing vehicles you want to employ to reach out to your clients.<\/p>\n
Include the cost of each marketing vehicle in your budget.<\/p>\n
Fill up the blanks with any other information.<\/p>\n
The italicized examples should be removed.<\/p>\n
Table of Marketing Vehicles<\/p>\n
Marketing VehicleFrequencyMonthlyCost<\/p>\n
Exemplification 1<\/p>\n
Facebook and Instagram are two examples of social media platforms.<\/p>\n
twice to three times per week<\/p>\n
Monthly rent is $600.<\/p>\n
Example No. 2<\/p>\n
WTC is a local television station.<\/p>\n
$1000 per month for 1 time per week<\/p>\n
3rd example<\/p>\n
Complimentary Samples<\/p>\n
two occasions<\/p>\n
Monthly rent is $500.<\/p>\n
The Marketing Vehicles Table should be copied and pasted into the discussion area.<\/p>\n
Complete the Setup worksheet in the Business Plan Financials Excel Template according to the instructions in the guidelines.<\/p>\n
Snack Food Company Guidelines [PDF].<\/p>\n
Company of Your<\/p>\n","protected":false},"excerpt":{"rendered":"
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