Country Market: Russia
Parent Country: United States
Company: Subway ( https://order.subway.com/ ) vs (https://subway.ru/ )
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Background news:Check this: https://www.newsweek.com/us-companies-remain-russia-world-ramps-pressure-putin-1688165
Paper
Introduction (5 %, 1 page)
Country economic, culture, legal, and demographic analysis (20 %, 2 pages)
4 (Product, Price, Place, and Promotion) + SWOT analysis for Subway in Russia (40 %, 4 pages)
Subway’s marketing strategy (4 Ps suggestions) in Russia (20 %, 2 pages)
Overall format & content quality of paper copy (5 %)
10 Professional references citation dated after February, 2022. (5%)
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Russia as a Country Market
United States is the parent country.
Subway (https://order.subway.com/) vs. Subway (https://subway.ru/)
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Background information: https://www.newsweek.com/us-companies-remain-in-Russia-as-world-ramps-pressure-putin-1688165
Paper
First and foremost (5 percent , 1 page)
Analysis of the country’s economy, culture, legal system, and demographics (20 percent , 2 pages)
Subway in Russia: 4 (Product, Price, Place, and Promotion) + SWOT analysis (40 percent , 4 pages)
Subway’s marketing strategy in Russia (four Ps suggestions) (20 percent , 2 pages)
Overall paper copy format and content quality (5 percent )
10 professional references dated after February 2022. 5%
